Aspects of Performance/Mode of Analysis
We see a shop window and a TV inside with the band playing on the screen. This part is direct as they are looking at the audience. The rest is indirect as the other people are not looking at the camera screen.
Narrative
It starts with the start of a different song by the band being played on a TV screen then switches to the song the video is for. It has a non-linear narrative.
How Does the Video Create an Image for the Artist/Band
The video makes us not really take the band seriously and allows us to think that they are a fun band and that they are good guys and can’t pull off being bad like they want to be.
How Do the Visuals Relate To the Song
The band members are trying to be the ‘bad guy’ that all of the girls want. One of the band members in the video is smoking but keeps choking every time he inhales it and this shows us that he is not ‘bad’ like he is trying to be. The lyrics say ‘As I failed miserably’ and then shows them all failing to get the girl in the video as she walks off at the end and it shows them all failing at being bad.
Mise-En-Scene
The girl in the video is stood on a street looking in to a shop window where there is a TV showing the band on it performing. The girl is a typical pretty rock girl with long dark hair and an interesting look. The band is performing in a warehouse and there are lots of props used such as a toilet, band equipment and boxes. Some of the scenes are set in someone’s house when the man is smoking and flicking through pictures then accidentally sets it on fire. Different costumes are used when the band dress up as convicts in orange jail jumpsuits and they also dress up as slipknot with the masks that they wear.
Use of Camera
An extreme close up is used of a cigarette that the man is smoking. Close ups are used of the main singers face and the other members of the bands instruments which are being played. Mid shots are used to show the whole band on one screen playing the song together. A long shot is used in the flat scene where it is on fire and the man is trying to put it out. Pans are used when the whole band are playing together so that we get to see each member.
Editing
Shot reverse shot is used with the girl and the TV she is watching with the band playing on. It flashes from the TV screen to her face and back again. Flashes are used to show us different people in all the other locations doing different things like the man in the flat, the man on the toilet and the band playing. The editing is fast paced as it constantly changes quickly between camera angles and to the other locations and people.
Representation
All the members are tiring to be the bad boy that the girl in the video wants. One of them is trying to smoke but keeps choking which represents him trying to be bad as smoking is considered something bad boys do but he is choking which shows he is failing at being bad. A man is song writing which also shows him trying to be bad as girls like bad boys in bands and this is what he is trying to do. One man is playing noughts and crosses on his own and looking at pictures of a white fluffy small dog and this represents the fact that he is not bad at all. At the end all the band are jumping around, wrecking their guitars and ripping there clothes off and partying with pretty girls showing that they can be bad and do what rock stars do.
Special Effects
Special effects are used when the man is in his flat and it shows flashes of him moving about rather than showing his whole journey
Genre
The genre for this music is Rock.
Audience
The audience for this band is teens to young adults.
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