Wednesday 16 December 2009
Promotional Posters
Promotional Posters:
On a promotional poster the images are always dominated by the Artist, and in this image, the artist always has a direct mode of adress. The promotional poster always looks the same as the album cover but includes information such as the release date and the name of the hit single.
Album DigiPaks
Album Digipaks usually consist of 6 panels, either each panel can have a seperate image or it can be one consisten image spread along all 6 panels. The Digipaks always have the name of the artist and the name of the album on the front cover.
Tuesday 24 November 2009
Notes On Band/Artist Image
NOTES ON BAND/ARTIST IMAGE
The Edible Zoo is a band based in Warrington. The band itself consists of three members; Marko Marafelias, Matthew J & Matt “Rugg” Price. They explore the more experimental side of rock, ranging from acoustic sounds to alternative rock to more heavier sounds through the use of many different instruments. Their songs contain extremely eccentric or unorthodox lyrics, with the themes of their songs varying from communism being great to nerds chasing butterflies.
The Edible Zoo is a band based in Warrington. The band itself consists of three members; Marko Marafelias, Matthew J & Matt “Rugg” Price. They explore the more experimental side of rock, ranging from acoustic sounds to alternative rock to more heavier sounds through the use of many different instruments. Their songs contain extremely eccentric or unorthodox lyrics, with the themes of their songs varying from communism being great to nerds chasing butterflies.
Interview With A Fan
INTERVIEW WITH FAN
For this section of the blog, we interviewed a fan of 'The Edible Zoo' to find out what they liked about the band.
How long have you been a fan of ‘The Edible Zoo’?
"About a year ago, since they formed up."
How did you find out about them?
"I’ve been friends with the band members for years now."
What do you like about them?
"They’re unusual. I’ve known the band members for quite a while."
What is your favourite song by them?
"Army of Nerds by far."
Why is this your favourite song?
"Because it’s different and funny."
For this section of the blog, we interviewed a fan of 'The Edible Zoo' to find out what they liked about the band.
How long have you been a fan of ‘The Edible Zoo’?
"About a year ago, since they formed up."
How did you find out about them?
"I’ve been friends with the band members for years now."
What do you like about them?
"They’re unusual. I’ve known the band members for quite a while."
What is your favourite song by them?
"Army of Nerds by far."
Why is this your favourite song?
"Because it’s different and funny."
Friday 16 October 2009
Treatment
Artist: The Edible Zoo
Song: Army of Nerds
Genre: Rock
Target Audience: 16 – 21 year olds, video game players
Outline of Narrative: The narrative starts with a 50's themed diner. A nerd, dressed stereotypically approaches the bartender and asks for a milkshake. A "greaser", dressed with a leather jacket and slicked back hair leaves the toilets and combs his hair. The greaser notices the nerd, grabs him by the scruff and asks him if he's done the homework for him. The nerd tries to come up with an excuse, but is quickly kicked out of the diner. At this point the music starts and the "army of nerds" march in, this time beating up the greaser.
In a different location, a lone nerd appears to be bird watching and chasing butterflies with a net. He climbs up into a tree with his binoculars and spies comically on a woman undressing in the house nearby. He appears to be dribbling and enjoying the sight until the woman notices him, at which point he falls out of the tree. The narrative then continues with him and a group of other nerds attempting to stalk her, hiding in various places. They are eventually found, and a group of greasers give them "wedgies" and "nipple twists". However, the army of nerds return and start a battle with the greasers in a comical style, with the nerds eventually winning. The girl that was stalked begins to like the nerd that defeated the greaser, and kisses him on the cheek. The nerd then faints.
Additionally, during the two minature storylines there are various scenes with the army of nerds messing around, including sword fighting scenes, gaming and a recreation of the Pong game.
Resources: Camera, Tripod, Binoculars, Small fishing net, Computer, Computer Monitor
Crew: James Allen, Kane Wright, Laura Henshaw
Time Required: 6 hours for filming, 6 hours for editing.
Budget:
Transport - £6
Red pencil - £0.20
Paper - £0.50
Glasses - £0.00
Cake - £2.50
Hairspray - £0.20
Lab coat - £0.00
TOTAL - £9.40
Song: Army of Nerds
Genre: Rock
Target Audience: 16 – 21 year olds, video game players
Outline of Narrative: The narrative starts with a 50's themed diner. A nerd, dressed stereotypically approaches the bartender and asks for a milkshake. A "greaser", dressed with a leather jacket and slicked back hair leaves the toilets and combs his hair. The greaser notices the nerd, grabs him by the scruff and asks him if he's done the homework for him. The nerd tries to come up with an excuse, but is quickly kicked out of the diner. At this point the music starts and the "army of nerds" march in, this time beating up the greaser.
In a different location, a lone nerd appears to be bird watching and chasing butterflies with a net. He climbs up into a tree with his binoculars and spies comically on a woman undressing in the house nearby. He appears to be dribbling and enjoying the sight until the woman notices him, at which point he falls out of the tree. The narrative then continues with him and a group of other nerds attempting to stalk her, hiding in various places. They are eventually found, and a group of greasers give them "wedgies" and "nipple twists". However, the army of nerds return and start a battle with the greasers in a comical style, with the nerds eventually winning. The girl that was stalked begins to like the nerd that defeated the greaser, and kisses him on the cheek. The nerd then faints.
Additionally, during the two minature storylines there are various scenes with the army of nerds messing around, including sword fighting scenes, gaming and a recreation of the Pong game.
Resources: Camera, Tripod, Binoculars, Small fishing net, Computer, Computer Monitor
Crew: James Allen, Kane Wright, Laura Henshaw
Time Required: 6 hours for filming, 6 hours for editing.
Budget:
Transport - £6
Red pencil - £0.20
Paper - £0.50
Glasses - £0.00
Cake - £2.50
Hairspray - £0.20
Lab coat - £0.00
TOTAL - £9.40
Copywrite Clearance
"Thank you for taking interest in our band. We would be happy to give you permission to include and use the song "Army of Nerds" in your music video. If you need the band present, we can also be there for filming as well."
Matthew Mullan, The Edible Zoo
Thursday 15 October 2009
Questionnaire Results
Question 1: How old are you?
Most of the people who took are survey were 21 or below and we will therefore use older teens to young adults as our target audience.
Question 2: Are you male or female?
We gave our survey to 30 people and decided to give it to an even amount of males and females so we could gather a more equal set of data so the video can appeal to both sexes and is not bias to either gender’s views or sterotypes.
Question 3: What is your favourite music genre?
The results show that the overall favourite genre of music was Rock and from this, we will find and use music from a band that plays rock music for our video.
Question 4: What type of music video do you like?
We asked if males or females were preferred to be in the video and most people said that they didn’t mind. The second highest voted was both sexes to appear in the video. Because most people voted they didn’t mind which sex was in the video this leaves the idea up to us of which sex to put in the video but we will try and use both sexes as this was the second most voted for.
Question 7: What music magazines do you read?
We found that the magazine that is most read is Kerrang. Kerrang is a rock magazine and from this we can conclude that most of our audience likes rock which is why we are going to use a rock bands music for our video.
Question 8: Do you prefer a music video to be colourful or black and white?
Most people said they did not mind if a video is in black and white or in colour. This will leave the decision up to us and we have decided to make our video in colour as 11 people said that they prefer music videos to be in colour compared to the 2 who voted they preferred black and white.
Question 9: Do you prefer a music video to have a more retro or modern style?
Most people said they didn’t mind which style the music video was so again this leaves the decision open for us to make. 8 people voted that they prefer more retro style videos while 6 people voted that they prefer a more modern style video. As the vote was quite close we will try and use elements of both modern and retro styles in the video.
Question 10: Do you like music videos that are easy to follow or more of a challenge to understand?
Most people chose that they like a music video that is easy to follow with not too many things they have to think about or figure out. Therefore we will make our music video easy viewing so that people can just enjoy it rather than have to think about all the complexes.
Question 11: Do you like special effects in a music video?
Most people said they did not mind if special effects were used in music videos. However, 11 people said that they do like special effects to be used in music videos compared to the 5 who said they did not like special effects to be used. Therefore we will use some special effects in our music video.
Question 12: Should a music video be more dramatic or soft?
Most people said that they did not mind if a music video was dramatic or soft. However, the next voted most for was dramatic. Therefore we will try to make our music videa dramatic where possible, which would appeal to both those that don't mind and those that prefer dramatic videos.
Question 13: Should a music video be slow or fast paced?
The results from this question show that the majority of people asked do not mind if the pace of the video is slow or fast. Even though this is the case, out of either slow or fast paced, more people chose ‘fast’. This sways us slightly toward making a faster paced video even though the majority of people are indifferent.
Question 14: Do you prefer a more light hearted video or something scarier?
The results of this question show that more people prefer a lighter video. From this we are going to make a more light hearted video to accommodate the tastes of the people we asked.
Question 15: Do you like stereotypes in a music video?
This chart shows that the majority of the people we asked preferred to not see stereotypes in a music video. This could apply to age or gender stereotypes and because of this we are going to stray away from most stereotypes when making our video.
Question 16: Do you like festive/seasonal music videos?
The results of this question show that the majority of people asked prefer a non-festive/seasonal video rather than a festive or seasonal video. From these results, we shall not be using any kind of festive or seasonal theme in our video.
Question 17: Do you like more historical or futuristic settings?
These results show that the majority of the people asked prefer modern settings to any other. This pushes us toward making a video set in a modern environment.
Question 18: Should the narrative of a music video have a genre?
According to the people we surveyed, they prefer for a music video to have a clear genre within the narrative. From these results, our music video is going to have a genre to cater for the majority.
Question 19: Should the video amplify, disjuncture (contradict) or illustrate the lyrics?
The results of this question show that the majority of people asked have no preference when it comes to the lyrics relating to the visuals in the video, though the 2nd highest was to amplify so we are going to be inclined to make a video that amplifies the lyrics of our chosen song.
Question 20: Do you watch any music channels?
This is just a general question to find out if the people we asked to complete a questionnaire watch music channels so that we could get a better idea of the audience we were catering to.
Question 21: If so, which ones? (Sometimes more than one answer)
This was a multiple answer question so that we could get a better idea of what kinds of videos our target audience would watch and from there know what kinds of music people liked. From the results, we have to conclude that with 4Music being the most picked channel; the majority like a mix of music genres that makes the audience feel good.
Question 22: Do you have a favourite music video?
This was to see if there was any specifics behind liking certain types of music video, though the results of this were given as a reason and therefore cannot be put into a graph as it would have ten parts to the chart (one for ‘No’ and nine for each ‘Yes’ answer given)
Question 23: Do you have a least favourite music video?
Like the above question, this was to see if there was any specifics behind not liking certain types of music video (as opposed to liking a video for a certain reason), though the results of this were given as a reason and therefore cannot be put into a graph as it would have ten parts to the chart (one for ‘No’ and nine for each ‘Yes’ answer given)
Question 24: Will you buy an album if you like the music video?
The results of this question show that the majority of the people who filled out this questionnaire would not buy an album that features the song of a music video they have seen, even if they like it. This could point to a number of things such as single song downloads from iTunes or Amazon, or through illegal music downloads.
Most of the people who took are survey were 21 or below and we will therefore use older teens to young adults as our target audience.
Question 2: Are you male or female?
We gave our survey to 30 people and decided to give it to an even amount of males and females so we could gather a more equal set of data so the video can appeal to both sexes and is not bias to either gender’s views or sterotypes.
Question 3: What is your favourite music genre?
The results show that the overall favourite genre of music was Rock and from this, we will find and use music from a band that plays rock music for our video.
Question 4: What type of music video do you like?
We asked what type of music video were people’s favourites and we can conclude that people like happy and comic music videos. We will try and make our video happy and have elements of comedy in it. Also in a close second was action and we will also try and make our video contain some action.
Question 5: Do you like the artist/band to be in a music video?
We found that a majority of people liked the artist or band to be in the music video. Therefore we will try and get the band or artist whose music we will use to star in the video.
Question 6: Do you prefer males or females to be in a music video?
We asked if males or females were preferred to be in the video and most people said that they didn’t mind. The second highest voted was both sexes to appear in the video. Because most people voted they didn’t mind which sex was in the video this leaves the idea up to us of which sex to put in the video but we will try and use both sexes as this was the second most voted for.
Question 7: What music magazines do you read?
We found that the magazine that is most read is Kerrang. Kerrang is a rock magazine and from this we can conclude that most of our audience likes rock which is why we are going to use a rock bands music for our video.
Question 8: Do you prefer a music video to be colourful or black and white?
Most people said they did not mind if a video is in black and white or in colour. This will leave the decision up to us and we have decided to make our video in colour as 11 people said that they prefer music videos to be in colour compared to the 2 who voted they preferred black and white.
Question 9: Do you prefer a music video to have a more retro or modern style?
Most people said they didn’t mind which style the music video was so again this leaves the decision open for us to make. 8 people voted that they prefer more retro style videos while 6 people voted that they prefer a more modern style video. As the vote was quite close we will try and use elements of both modern and retro styles in the video.
Question 10: Do you like music videos that are easy to follow or more of a challenge to understand?
Most people chose that they like a music video that is easy to follow with not too many things they have to think about or figure out. Therefore we will make our music video easy viewing so that people can just enjoy it rather than have to think about all the complexes.
Question 11: Do you like special effects in a music video?
Most people said they did not mind if special effects were used in music videos. However, 11 people said that they do like special effects to be used in music videos compared to the 5 who said they did not like special effects to be used. Therefore we will use some special effects in our music video.
Question 12: Should a music video be more dramatic or soft?
Most people said that they did not mind if a music video was dramatic or soft. However, the next voted most for was dramatic. Therefore we will try to make our music videa dramatic where possible, which would appeal to both those that don't mind and those that prefer dramatic videos.
Question 13: Should a music video be slow or fast paced?
The results from this question show that the majority of people asked do not mind if the pace of the video is slow or fast. Even though this is the case, out of either slow or fast paced, more people chose ‘fast’. This sways us slightly toward making a faster paced video even though the majority of people are indifferent.
Question 14: Do you prefer a more light hearted video or something scarier?
The results of this question show that more people prefer a lighter video. From this we are going to make a more light hearted video to accommodate the tastes of the people we asked.
Question 15: Do you like stereotypes in a music video?
This chart shows that the majority of the people we asked preferred to not see stereotypes in a music video. This could apply to age or gender stereotypes and because of this we are going to stray away from most stereotypes when making our video.
Question 16: Do you like festive/seasonal music videos?
The results of this question show that the majority of people asked prefer a non-festive/seasonal video rather than a festive or seasonal video. From these results, we shall not be using any kind of festive or seasonal theme in our video.
Question 17: Do you like more historical or futuristic settings?
These results show that the majority of the people asked prefer modern settings to any other. This pushes us toward making a video set in a modern environment.
Question 18: Should the narrative of a music video have a genre?
According to the people we surveyed, they prefer for a music video to have a clear genre within the narrative. From these results, our music video is going to have a genre to cater for the majority.
Question 19: Should the video amplify, disjuncture (contradict) or illustrate the lyrics?
The results of this question show that the majority of people asked have no preference when it comes to the lyrics relating to the visuals in the video, though the 2nd highest was to amplify so we are going to be inclined to make a video that amplifies the lyrics of our chosen song.
Question 20: Do you watch any music channels?
This is just a general question to find out if the people we asked to complete a questionnaire watch music channels so that we could get a better idea of the audience we were catering to.
Question 21: If so, which ones? (Sometimes more than one answer)
This was a multiple answer question so that we could get a better idea of what kinds of videos our target audience would watch and from there know what kinds of music people liked. From the results, we have to conclude that with 4Music being the most picked channel; the majority like a mix of music genres that makes the audience feel good.
Question 22: Do you have a favourite music video?
This was to see if there was any specifics behind liking certain types of music video, though the results of this were given as a reason and therefore cannot be put into a graph as it would have ten parts to the chart (one for ‘No’ and nine for each ‘Yes’ answer given)
Question 23: Do you have a least favourite music video?
Like the above question, this was to see if there was any specifics behind not liking certain types of music video (as opposed to liking a video for a certain reason), though the results of this were given as a reason and therefore cannot be put into a graph as it would have ten parts to the chart (one for ‘No’ and nine for each ‘Yes’ answer given)
Question 24: Will you buy an album if you like the music video?
The results of this question show that the majority of the people who filled out this questionnaire would not buy an album that features the song of a music video they have seen, even if they like it. This could point to a number of things such as single song downloads from iTunes or Amazon, or through illegal music downloads.
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